Magento-now-Adobe-Commerce-My-Virtual-Teams

The major points you need to know about Magento

Magento, now called Adobe Commerce, the most popular open-source platform, is used by most companies to build their online store. Adobe Commerce (Magento) is known for its scalability, the personalization it provides, and, of course, the range of themes and plugins it comes with. So, there is no doubt why it is one of the leading eCommerce development platforms and why most companies are using it to build their eCommerce store. It offers you everything you need to create a productive eCommerce store.

Personalization is the key:

Adobe Commerce is primarily focusing on providing personalized experiences to users. Personalization is not an easy task when it’s done on large scale, but yes that’s where Magento – now Adobe Commerce stands out. Giving every single user real human engagement is their goal. Personalization is always critical for the growth of any eCommerce development business which is why companies that focus on personalization are always ahead in the race.

As per Adobe-commissioned Forrester Consulting research

  • 98% of digital marketers believe that not addressing the personalization problems costs a high price.
  • 75% of experience leaders are increasing their efforts to scale-up personalization.
  • 8 out of 10 organizations surveyed in our research exceeded expectations in customer success measures.
  • 80% of surveyed organizations consider personalization as an important factor in business growth.

Adobe Commerce has worked with many leading brands, which has helped them determine the factors for giving a more personalized experience and maintaining a connection with the users, which are crucial for the development of any business.

Features of Adobe Commerce (Magento):

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1. Sell anytime anywhere

One platform does it all: Adobe Commerce. It lets you sell to any of your audiences, whether it’s B2B, B2C, or D2C, from a single platform without the need to switch platforms. You can manage everything in one place, from content to products and digital experiences.

By providing seamless shopping experiences to your customers, you can provide a hassle-free shopping experience. With the free Amazon Sales Channel extension, you can integrate your store with the world’s largest online marketplace, Amazon.

2. Management and delivery

With its incredible features, you may build the eCommerce store of your dreams and give customers a flawless experience. Additionally, with a simple admin user experience (UX) and tools, your team members may work without interruption and without needing IT support.

Using the content editing tools, your team may save time by managing the content independently without any assistance from the developer. Also, there is one game-changing feature with which you can schedule and preview the content before its launch.

Also, there is a product recommendation feature, powered by Adobe Sensei, with which the shopper will get a list of relevant products as per their previous shopping behavior. This not only provides users with a good shopping experience, but they will also end up spending more.

3. Analyze what is most important

Running an eCommerce business is not an easy task, and what is more difficult is analyzing the health of your business. With Adobe Commerce’s real-time business intelligence, you can identify your best customers. It monitors your business health by showing the average order value, client lifetime value, and retention rates on the dashboard.

With the features of Adobe Commerce (Magento), you can analyze your business, ensure that you’re moving in the correct direction, and make any necessary adjustments to stay on top of everything.

4. Support and security

Always think from the perspective of the shopper. They need performance and security that are top-notch without compromising their needs. With Adobe Commerce’s continuous delivery of cloud-based services, you can get the advantage of immediate access to the latest software version, which will always provide you with the latest features and amazing performance.

Adobe Commerce provides you with high availability and scalability as well as high-speed content delivery, which allows you to deliver top performance. So, without worrying about the site’s loading speed or performance, you can focus on the growth of your business.

Also, with PCI certified as a level 1 solution provider, merchants can use the PCI Attestation of Compliance to support their PCI certification process. It also ensures your security defenses are always up to date against any threats with its active global developer community.

5. Payment options

With Adobe Commerce’s highly integrated payment solution, you can easily handle transactions, view analytics, and more without any need to export data to other systems.

You can offer your customers a wonderful shopping experience by offering them a variety of payment alternatives, such as debit and credit cards, PayPal, Venmo, buy-now-pay-later interest-free installments, and Apple Pay.

Utilize 3D secure transactions and the most recent data encryption standards to protect your customers’ data.

Benefits of Adobe Commerce (Magento):

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1. Flexibility and extensibility

With its cloud-based scalability, headless commerce capabilities, and other features, it can offer users a customized experience wherever they are. You may have e-commerce software that is versatile, agile, and completely expandable with Adobe Commerce, which goes above and beyond what customers would anticipate.

You can integrate any application to your tech stack – thanks to API-based agility, which enables your team to develop and deliver customer experiences across any channel or device without relying on IT support.

2. Multi-channel commerce

To stay ahead in today’s digital economy, you need to provide a personalized experience to your users. This will also help you in gaining their trust.

Providing a consistent user experience without compromising any functionality is not an easy task, and that’s where Adobe Commerce works right out of the box by providing a solution to cater to all your audiences. Be it B2B, B2C, or both, provide your users with a seamless experience from beginning to end.

You can maintain visibility both online and in-store by allowing users to view all of your merchandise that is available for sale. From the Amazon sales channel to mobile commerce to integrated B2B functionality, you get it all with Adobe Commerce.

3. Adobe Intelligent Commerce

Adobe Intelligent Commerce Tools, powered by Adobe Sensei, make decision-making easy and maximize commerce data value.

The live search offers a fantastic user experience while ranking and filtering the top products in accordance with the needs of the consumer. By linking your database and other systems, you can manage all business and transactional data in one place.

You can track and examine important characteristics throughout the client lifecycle, including:

  • Browsing patterns
  • Purchases previously
  • Order value on average
  • Social media participation

4. Confidence and efficiency

Adobe Commerce allows you to seamlessly manage limitless B2B and B2C channels and storefronts on a single platform and allows you to customize the front end as per your business needs. This will not only help you get things done quickly and efficiently but will also be a key factor in your success.

You can have a better-than-expected experience using the cloud-based, unified platform. With automated workflows and the convenience of a single login, you can decrease manual duties.

Conclusion

These amazing features and benefits of Adobe Commerce (Magento) make it one of the top platforms for eCommerce development services. At My Virtual Teams, we provide you with the latest Adobe Commerce development services. Feel free to contact us today, our experts have knowledge of the latest features, tools, and technologies to provide you with the best Magento Development services.

At My Virtual Teams, we provide you with the latest Adobe Commerce development services. Feel free to contact us today, our experts have knowledge of the latest features, tools, and technologies to provide you with the best Magento Development services.

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